TY  - BOOK
AU  - Supovitz,Frank
TI  - The sports event management and marketing playbook
SN  - 0471460079
AV  - GV716 .S86 2005
U1  - 796/.069/8 22
PY  - 2005///
CY  - Hoboken, N.J.
PB  - J. Wiley & Sons
KW  - Sports
KW  - Marketing
KW  - Handbooks, manuals, etc
KW  - Economic aspects
KW  - Sports administration
UR  - http://www.loc.gov/catdir/description/wiley042/2004002611.html
UR  - http://www.loc.gov/catdir/toc/ecip0414/2004002611.html
UR  - http://www.loc.gov/catdir/enhancements/fy0616/2004002611-b.html
ER  -