000 01044cam a22003378i 4500
001 19081288
005 20231220113629.0
008 160504s2016 nyu b 001 0 eng
010 _a 2016010252
020 _a9780415533577 (hbk)
020 _a9781138901810 (pbk)
020 _z9780415533584 (ebk)
040 _aDLC
_beng
_cDLC
_erda
042 _apcc
050 0 0 _aGT3405
_b.R45 2016
082 0 0 _a394.2 REI
_223
100 1 _aReic, Ivna,
_eauthor.
245 1 0 _aEvents marketing management :
_ba consumer perspective /
_cIvna Reic.
263 _a1608
264 1 _aNew York, NY :
_bRoutledge,
_c2016.
300 _apages cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aSpecial events
_xMarketing.
650 0 _aSpecial events
_xManagement.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cKA
999 _c7659
_d7659